How Tatvic’s Cross-Category Recommendation Engine Increased User Engagement on Quikr - Tatvic Analytics

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30%

Increase in User Engagement

12%

Increase In Average Session Duration

How Tatvic’s Cross-Category Recommendation Engine Increased User Engagement on Quikr

About Client

Quikr is an online classified advertising platform that operates in India. It allows individuals and businesses to post free classified ads for a wide range of categories, including real estate, jobs, services, vehicles, electronics, and more. Quikr serves as a marketplace where people can buy, sell, or trade various products and services.

Business Challenge

  • Parsing the huge user base
  • Understand the preference of a buyer

Goal

  • Increasing User Engagement
  • Developing a Cross-category Recommendation Engine

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